A more human approach to supporting entrepreneurship.
My first book argues that the machinery built to help founders (universities, studios, incubators, accelerators) works best when it starts from the person rather than the pitch. Part research, part field guide for everyone building the scaffolding around entrepreneurship.
Vlad has already accomplished more than most will do in their careers. This book is a reflection of his ability to find great people, ask keen questions, and clearly articulate actionable insights. I recommend this book to everyone, especially those who want to harness the wisdom of rapid innovation to help further their own careers.
I firmly believe that great ventures are simply the side effect of a great team; and in turn, a great team is the side effect of great individuals working together. In this book, Vlad skilfully reminds us that nurturing the people first, with a more human-centric approach to entrepreneurial support, ultimately leads to more successful founders, and thus, more successful ventures.
In the last two decades we have learned how to teach entrepreneurship and to systematize innovation. When They Win, You Win will be an important contribution to the international discussion about how best to support the startups that will create tomorrow’s jobs and prosperity into the future.
Vlad’s examination of the startups of yesterday and today focuses on the most important, yet often overlooked, piece of the puzzle… the individuals that build, support, and inspire the ideas that we rely on. While the text is rich with detail, it never ignores the core principles, or blue collar aspects of the journey.
Vlad Cazacu turns the entrepreneur into the investor and the investor into the entrepreneur, showing each the power of Humanism in our new world order. Before an idea is pitched or a dollar invested, both parties must read When They Win, You Win.
The work that Vlad has done in collecting the stories of individuals pushing the envelope is inspiring! It’s great to read about others making a difference in their communities across the entire world.
